February 20, 2026

How Much Does Video Production Cost in Quebec? A Transparent Guide for 2026

How Much Does Video Production Cost in Quebec? A Transparent Guide for 2026

If you're searching "video production cost Quebec" or "how much does a corporate video cost in Montreal," you've probably already discovered that most production companies won't give you a straight answer. You'll find vague phrases like "it depends on your project" and "contact us for a custom quote."

That's not helpful when you're trying to build a budget. So here are real numbers, drawn from current Quebec market rates, covering the most common video types businesses commission. We'll also show you exactly where AI-enhanced production is changing the cost equation in 2026.

The Factors That Drive Video Production Costs

Before looking at prices, understand the five variables that move the needle on any video project:

  1. Video length and complexity: A 30-second testimonial with one subject in one location is a fundamentally different project than a 90-second brand film with multiple locations, actors, and visual effects.
  2. Pre-production requirements: How much concept development, scriptwriting, storyboarding, and location scouting is needed? Projects with clear briefs cost less than those requiring extensive creative development.
  3. Production scale: Number of shoot days, crew size, equipment needs (standard vs. cinema cameras, lighting, sound, drones), talent, and location fees.
  4. Post-production scope: Basic editing vs. colour grading, motion graphics, sound design, visual effects, and multi-format delivery.
  5. Revisions and approvals: Every revision cycle adds cost. Clear feedback processes and fewer stakeholders in the approval chain save money.

Quebec Video Production Pricing: Real Numbers for 2026

  • Simple testimonial / interview: $2,000–$5,000 CAD — Half-day shoot, basic edit, 1–2 deliverables — 1–2 weeks
  • Corporate / brand overview video: $5,000–$15,000 CAD — 1–2 day shoot, scripting, editing, motion graphics — 3–4 weeks
  • Product launch video: $8,000–$20,000 CAD — Concept, storyboard, production, post with VFX — 4–6 weeks
  • Explainer / animated video: $4,000–$12,000 CAD — Script, voiceover, full 2D animation — 3–5 weeks
  • Social media content package: $3,000–$8,000 CAD — 5–10 short videos, platform-formatted — 2–3 weeks
  • Commercial / campaign video: $15,000–$50,000+ CAD — Full creative, talent, multi-day shoot, cinema quality — 6–10 weeks
  • Event documentation: $2,500–$7,000 CAD — 1–2 day capture, highlight video, speaker cuts — 2–3 weeks

These ranges represent the middle of the Quebec market. You can find lower prices from solo videographers and higher prices from large production houses. The key is understanding what you get at each price point.

How AI Is Reducing Video Production Costs in 2026

The biggest shift in video production economics over the past two years has been the integration of AI tools into professional production workflows. At Reborn Studio, AI-enhanced production delivers measurable savings at three stages:

Pre-production: 30–50% cost reduction

AI-generated storyboards and moodboards compress concept development from days to hours. Instead of paying for multiple rounds of hand-illustrated storyboards, we generate detailed visual concepts that clients can react to immediately. When we produced the Liquid IV commercial for Unilever, AI storyboarding helped achieve Los Angeles-quality visual standards on a Quebec budget.

Post-production: 20–40% cost reduction

AI-assisted editing tools handle colour grading, audio cleanup, subtitle generation, and multi-format adaptation. A single master edit can be automatically reformatted for ten platforms, a task that previously required hours of manual editor time.

Motion graphics: 40–60% reduction for simple assets

Animated lower thirds, title cards, data visualizations, and social media animations can now be produced using AI motion design tools at a fraction of traditional costs. We still apply human creative direction for brand consistency, but the production time for supplementary motion elements has collapsed.

The net effect: businesses can expect 20–35% total project savings on video production by working with an AI-enhanced production studio, compared to traditional agency rates. Alternatively, they can reinvest those savings into higher production value for key deliverables — better locations, better talent, better finish.

Quebec's Tax Credit Advantage: The Money Most Businesses Miss

One of the most underutilized advantages of video production in Quebec is the provincial and federal tax credit structure. Quebec offers among the most generous production incentives in North America:

  • Quebec Film and Television Tax Credit (QFTTC): 20–36% of eligible labour costs for Canadian productions
  • Production Services Tax Credit (PSTC): 16–25% for service productions (foreign projects shot in Quebec)
  • Canadian Film or Video Production Tax Credit (CPTC): 25% on eligible labour expenditures

While these incentives are most commonly associated with film and television, qualifying corporate and commercial productions can also benefit. The specifics depend on project structure, so it's worth discussing eligibility with your production partner early in the planning process.

How to Get the Best Value from Your Video Budget

After producing hundreds of videos for Quebec businesses, here are the five principles that consistently deliver the best ROI:

  1. Start with strategy, not production. A $5,000 video with a clear message and targeted distribution will outperform a $20,000 video without a distribution plan. Define your audience, objective, and distribution channels before briefing a production company.
  2. Bundle for efficiency. A single production day can generate multiple deliverables: a hero brand video, testimonial clips, B-roll for social, and behind-the-scenes content. Planning a multi-asset production from the start saves significantly over producing each piece separately.
  3. Invest in pre-production. Every dollar spent on scripting, storyboarding, and planning saves three to five dollars in production and post-production. AI tools have made pre-production faster and cheaper — take advantage of that.
  4. Plan bilingual from day one. Adding French or English versions after the fact always costs more than planning for bilingual delivery from the start. Typography, on-screen text, and voiceover pacing all need to be considered in the original creative.
  5. Choose a partner, not a vendor. The best video production relationships are ongoing. A studio that understands your brand, your audience, and your previous content can deliver faster and more consistently than starting fresh with a new provider for every project.

Getting Started

Video production is one of the highest-ROI marketing investments a Quebec business can make — 93% of marketers report that video directly contributes to sales. The question isn't whether to invest, but how to invest wisely.

At Reborn Studio, we combine traditional cinematic production with AI-enhanced workflows to deliver premium video content at competitive Quebec rates. Whether you need a single corporate video or an ongoing content strategy, we'd love to discuss your project.

Contact us for a free estimate. No vague "it depends" — just real numbers based on your specific needs.